Privacy policy

BlanketsRUs (“we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and share your information when you visit our website, place an order, submit customization details, or otherwise interact with us.

1. Information We Collect

When you visit our website, we may automatically collect certain information about your device and your interaction with the site, including:

  • browser type
  • IP address
  • time zone
  • device information
  • pages or products viewed
  • referring websites or search terms
  • information about how you interact with our website
  • We may collect this information using cookies, log files, pixels, tags, web beacons, session tracking tools, and similar technologies.

When you place or attempt to place an order, contact us, or submit product personalization details, we may collect information such as:

  • your name
  • billing address
  • shipping address
  • email address
  • phone number
  • payment details needed to process your order
  • order details
  • uploaded photos, text, and other personalization content you submit for your custom product

2. How We Use Your Information

We use your information to:

  •  process and fulfill orders
  • create and personalize your custom products
  • communicate with you about your order or inquiry
  • provide customer support
  • process payments
  • arrange shipping and delivery
  • send order confirmations, invoices, and updates
  •  screen orders for risk or fraud
  • improve our website, products, and services
  • analyze website traffic and customer behavior
  • measure the performance of advertising and marketing campaigns
  • send promotional or marketing communications, where permitted

3. Sharing Your Information

We may share your personal information with trusted third-party service providers that help us operate our business and provide our services.

These may include providers that support:

* ecommerce platform functionality
* payment processing
* shipping and fulfillment
* website analytics
* advertising and remarketing
* email and SMS marketing
* customer support and live chat
* product personalization
* reviews and related store features

For example, we may use service providers such as Shopify, Google Analytics, Google Ads, Klaviyo, Lucky Orange, Tidio, Judge.me, and Customily to help operate our store, personalize products, communicate with customers, analyze website performance, improve the customer experience, and market our products.

We may also share information:

  • to comply with applicable laws, regulations, legal processes, or lawful requests
  • to enforce our policies or protect our rights
  • in connection with fraud prevention, security, or investigations

4. Cookies and Similar Technologies

We use cookies and similar technologies to help our website function, improve performance, remember preferences, understand user behavior, support personalization features, and assist with analytics and advertising.

You can usually control cookies through your browser settings. Disabling cookies may affect certain features or functionality of the website.

5. Advertising and Analytics

We may use third-party tools and services, including Google Analytics, Google Ads, Klaviyo, and Lucky Orange, to better understand how visitors interact with our website, improve website performance, measure advertising results, and provide relevant marketing communications.

These services may use cookies, pixels, tags, session recordings, heatmaps, and similar technologies to collect information about browsing behavior and interactions with our website.

You may be able to control certain cookie and advertising preferences through your browser settings, cookie banner choices, or industry opt-out tools where available.

6. Customer Content

Because we sell custom products, we collect and use the photos, text, and other personalization content you submit to create and fulfill your order. We may use tools such as Customily and related order-processing systems to help generate, process, and produce your personalized product.

By submitting content to us, you confirm that you have the right to use that content and authorize us to use it for the purpose of producing your order, providing support, and fulfilling related business operations.

7. Data Retention

We retain personal information for as long as necessary to fulfill orders, provide customer support, maintain business records, comply with legal obligations, resolve disputes, and enforce our agreements.

If you request deletion of your personal information, we may retain certain information as required by law or for legitimate business purposes.

8. Your Rights

Depending on where you live, you may have rights regarding your personal information, such as the right to request access to, correction of, or deletion of certain personal information.

To make a privacy-related request, please contact us using the information below.

9. Do Not Track

Some browsers offer a “Do Not Track” setting. Because there is not a consistent industry standard for responding to these signals, our website may not respond differently when such a signal is received.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, operational needs, legal requirements, or other reasons. Any updates will be posted on this page with the revised policy.

11. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us at:

BlanketsRUs
2462 Manatee Avenue E
Bradenton, FL 34208
United States

Email: support@blanketsrus.com
Phone: +1 (941) 799-6051